You can produce B2B tech content that makes your brand look less “salesy” and more compelling — without sacrificing your goals.

B2B Technology Content Strategist Taryn Wheately

“Noah is a rare breed:
a B2B tech copywriter with a sales background.”

Taryn Wheatley

B2B Technology Content Strategist

Hey. Happy you’re here. About your content and that promise up top…

If any of what you’ll read below makes you nod or think to yourself, “that’s a good point”, then we care terribly about the same thing: great marketing messaging.

Thing is, great B2B tech marketing messaging isn’t easy to come by. Much of today’s content is bland and drowning in sales pitches.

And I get it. We need to sell. But any marketer who knows their stuff understands that buyers have developed an aversion to sales pitches.

They want something more. Something few content marketers are able to deliver.

Noah Landsberg

B2B Technology Copywriter

Value-based messaging. That’s what the best B2B tech brands invest in. That’s what buyers want.

Because no matter how amazing your solution is, failing to communicate its value is the fastest and surest way to lose buyer interest.

And sure, tying features to benefits is smart, but tying real business value to your solution — that’s remarkable.

It’s the kind of remarkable that pulls buyers in and gives them reason to pay attention to what you have to say.

If you’ve struggled to zero-in on strong messaging and produce results, you’re not alone.

You know it just as well as any other hard-working content marketer. Tight deadlines and tighter budgets, strong competition, and sales breathing down your neck make it harder to deliver results.

And then there’s the painful, time-consuming battle of finding good writers who get your brand and solution.

Run-ins with writers that just didn’t get you, your solution, or your brand?

It’s more common than you know. Worse yet, ill-equipped writers hurt brands. Most aren’t able to consistently place your buyer in the driver seat.

Few know how to give buyers what they need to want to navigate their way to the next step or your solution.

Can you see why it’s hard to get the results you are after?

Alas, content marketing isn’t getting any easier and your goals aren’t going to realise themselves.

You’ll have to step up and deliver, and I may be best-positioned to help.

My path to becoming a B2B technology copywriter writer hasn’t been like that of other writers.

I have a 9-year-long strategic B2B tech sales background. I’ve literally been in the trenches.

I’ve sold tech to businesses and business leaders in North and South America, and South Africa.

I’ve sold hardware and software to buyers like yours. Experience and knowledge makes my copy stronger, deeper, more visceral, and value-driven.

Clients choose me because:

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I understand how B2B tech businesses work. As a sales vet, I’ve been on the backend of several tech businesses. You’ll be working with a writer that gets your goals, challenges, and wants to see you win.

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I’ve sold tech to the C-suite. You don’t have to worry about how much I’ll understand about who your audience is and why they buy. I’ve sold to them for over a decade.

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I’ve sold hardware and software. You’ll have a writer on your team who’s actually handled objections that kill deals AND closed business using words that deliver results.

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I’ve sold technology to companies in North and South America and South Africa. International experience gives you confidence in my ability to quickly grasp your USP to deliver stronger messaging for greater impact.

Get a feel for my writing

My portfolio includes a collection content that showcases my approach. You’ll see blog posts, a case study, product and solutions pages, nurturing emails, and a white paper — all you need to tell if you’ve found the right writer.

See My Work